Module Descriptors
EXTERNAL BRIEF: FOR ANIMATION
ANIM60056
Key Facts
Faculty of Arts and Creative Technologies
Level 6
15 credits
Contact
Leader: Laura Weston
Email: L.M.Weston@staffs.ac.uk
Hours of Study
Scheduled Learning and Teaching Activities: 21
Independent Study Hours: 129
Total Learning Hours: 150
Assessment
- CWK - A&D weighted at 100%
Module Details
Module Learning Strategies
Technical instruction N/A
Lectures Delivered by the client(s)or organisation to the cohort at the outset of the module
Peer and group critique to gauge progress in the concept development and achievability of the project
Independent Study in support of your project work. You will need to undertake a. number of activities when not involved in taught or
participation sessions. These will include researching and documenting your practical project; pre and post production work for your
project; the execution of your production and the preparation of your work for assessment.
Work checks to be written in the module handbook.
Tutorials these will be arranged at appropriate times during the module
E: & Blended Learning via e:mail with award and module tutors
Lectures Delivered by the client(s)or organisation to the cohort at the outset of the module
Peer and group critique to gauge progress in the concept development and achievability of the project
Independent Study in support of your project work. You will need to undertake a. number of activities when not involved in taught or
participation sessions. These will include researching and documenting your practical project; pre and post production work for your
project; the execution of your production and the preparation of your work for assessment.
Work checks to be written in the module handbook.
Tutorials these will be arranged at appropriate times during the module
E: & Blended Learning via e:mail with award and module tutors
Module Texts
Texts will be specified at the time of module delivery by the external client
Students should refer to Animation Handbook to locate future clients
Students should refer to Animation Handbook to locate future clients
Module Resources
Specialist Animation equipment.
Module Indicative Content
You will be given the opportunity and experience of working on an external project, which may be in the form of a
competition and/or live brief with an industrial client.
You should consider way in which a creative idea is influenced by the external partner's limitations and specific design constarints. Supported by market and visual research, you will be required to generate a range of ideas and use creative design methods developed over the previous levels of the course, to meet the requirements of a set project.
You should compile a visual report outlining the whole process involved and evaluate the process undertaken.
Note This is a 15 credit module and it is important to ensure you chose an external project which is achievable in the time allocated
competition and/or live brief with an industrial client.
You should consider way in which a creative idea is influenced by the external partner's limitations and specific design constarints. Supported by market and visual research, you will be required to generate a range of ideas and use creative design methods developed over the previous levels of the course, to meet the requirements of a set project.
You should compile a visual report outlining the whole process involved and evaluate the process undertaken.
Note This is a 15 credit module and it is important to ensure you chose an external project which is achievable in the time allocated
Module Additional Assessment Details
Produce a brief summary report ( bound ) all dialogue with the external client and how this has affected the planning and execution of the brief (communication) 25% module mark (application)
Show clear evidence of research into the audience scheduling format aspect ratio for the needs of the external client (analysis)
Show all designs methodology and preparation for production (problem soving)
Produce a finished animation sequence with all relevant parameters cleary stated in the report (application + problem soving)
Present the finished animation to the external client in the desired format and aspect ratio (Working with others)
Show clear evidence of research into the audience scheduling format aspect ratio for the needs of the external client (analysis)
Show all designs methodology and preparation for production (problem soving)
Produce a finished animation sequence with all relevant parameters cleary stated in the report (application + problem soving)
Present the finished animation to the external client in the desired format and aspect ratio (Working with others)