1. CREATE, EDIT AND COMPRESS DIGITAL MEDIA ELEMENTS EFFECIENTLY FOR SPECIFIED DESIGN AND APPLICATION PURPOSES
Knowledge and Understanding,
Problem Solving

2. PRODUCE DESIGN DOCUMENTATION FOR MEDIA ELEMENTS AND HIGH MEDIA WEB APPLICATIONS Problem Solving,
Application

3. CREATE AND CRITICALLY EVALUATE A HIGH MEDIA CONTENT WEB APPLICATION, DEMONSTRATING THE APPROPRIATE USE OF MEDIA FOR THE TARGET AUDIENCE
Application,
Enquiry

The assignment consists of a portfolio of tasks, which cover the design, creation, manipulation, compression, delivery, conversion and testing of digital media elements suitable for a range of given scenarios, showing their consumption and interaction on a high media web site. Formative feedback will be given throughout and students will submit elements of the portfolio throughout to gain developmental feedback. The assignment addresses Learning Outcomes 1 to 3.

Design
- Design for high media web sites and media elements using current design notation.
- Using digital media to enhance user experience

2D Graphics
- Principles of digital image technologies
- Bitmap and vector graphics
- Photography: Camera Techniques; Photography Techniques; Digital dark room work

3D Graphics
- Familiarity with working in a 3D space (x, y, z manipulation)
- 3D objects and environments
- Basic Animation techniques for 3D

Animation
- 2D and 3D Web Animation techniques,
- Stop Motion/frame by frame animation techniques

Principles of digital video
- Principles of analogue and digital audio
- Video and audio effects and editing techniques

Digital media on the web
- Interactive digital media using web standards
- Compression and conversion of digital media
- Mathematics to support the concepts addressed in the module

78 hours of lab-based sessions, which will comprise delivery of theoretical material, tutor-led practical walkthroughs and self-directed exercises to support transfer of knowledge and understanding. You will also be encouraged to develop your intellectual, communicative and problem-solving skills in sessions.

Jones, P., (2018). Adobe Photoshop. ISBN:1719388814 9781719388818
Lindgren S, (2017) Digital Media and Society ISBN:978-1473925014
Jackson, C. and Ciolek, N., (2017). Digital Design in Action: Creative Solutions for Designers. AK Peters/CRC Press. ISBN: 9781138831735 1138831735 9781138628762 113862876X

Library
Online resources
Computers

None