End of semester written assignment of around 2,000 words. This assignment to provide 100% of the assessment for the module.

The political, economic, social, legal and environmental framework within which business operates; the economic dimensions of leisure; the work/leisure balance; scarcity, choice, and the market system of resource allocation; business and the economic environment; demand, price, happiness and the consumer; supply pricing and output decisions; business growth and strategy; the impact of government policy on the firm and on markets; the economy and business activity.

1. Understand and apply introductory economic analysis to different business and/or societal situations with special reference to leisure, recreation, and visitor attractions
Learning
Application
Analysis

2. Understand and apply basic statistics and concepts, and understand how these are important for economic analysis
Learning
Application

VLE, University learning resources including e-books, journals, newspapers.

Sloman, J. (2014) Essential Economics for Business, 4th edition. Pearson

Cameron, S. (2011) Handbook on the Economics of Leisure. E. Elgar Publishing.

Tribe, J. (2011) The Economics of Recreation, Leisure and Tourism. 4th edition, Elsevier


Page, S.J. (2009) Tourism Management (Managing for Change), 3rd edition, Elsevier,

This module considers the political, economic, social, legal and environmental framework within which businesses operate; the economic dimensions of leisure; the work/leisure balance; scarcity, choice, and the market system of resource allocation; business and the economic environment; demand, price, happiness and the consumer; supply pricing and output decisions; business growth and strategy; the impact of government policy on the firm and on markets; the economy and business activity.

The learning strategy for this module is based around students committing a total of 150 hours of activities towards achieving the learning outcomes. These will be split between 39 hours of direct contact with a tutor and 111 hours of directed, guided and self-study, together with preparation for and completion of the assessment tasks. Learning support material will be provided for the module.
The module will draw upon a mixture of activities including lectures, web-based activities, case study analysis, relevant videos and in-class discussions, individual and group problem solving and self-directed learning.