Module Descriptors
ENTERPRISING MANAGEMENT
ECON60124
Key Facts
School of Justice, Security and Sustainability
Level 6
15 credits
Contact
Leader: Andrew Mackenzie
Hours of Study
Scheduled Learning and Teaching Activities: 30
Independent Study Hours: 120
Total Learning Hours: 150
Assessment
  • BUSINESS PLAN weighted at 50%
  • GROUP PRESENTATION weighted at 30%
  • JOURNAL weighted at 20%
Module Details
Module Additional Assessment Details
Group based business plan 2,500 words (Tests Learning Outcomes 1 and 2) 50%
Group based oral presentation (Tests Learning Outcome 3) 30%
Diary of development issues (Tests Learning Outcome 2) 20%
Module Indicative Content
Overview
The introductory stage of the module will be used to identify the special personal skills and knowledge expected to be the driving force in enterprising managers. This will be identified by blending the entrepreneurial and business management backgrounds of traditional theory. SME's the traditional spawning grounds of enterprise initiative will be examined on the basis of the appropriate organisational structure for enterprise development. Crafting a business plan in the second part of the module is intended to encapsulate the overall beliefs and recommendations of the enterprising manager.

Content
Entrepreneurial Traits & Characteristics: Management Competencies:
. Risk or Probability . Communication
. Creation & Innovation . Establishing Roles
. Decisiveness . Negotiation
. Independence & Personal Goals . Leadership
. Locus of Control . Monitoring
. Additional Information . Planning

SME's investigation:
. Sole Trader
. Partnerships
. Companies (Ltd & PLC)
. Franchises
. Co-operatives
. Large Organisation (SBU's)

Factors influencing the successful deployment of a new enterprise idea such as the following will be the focus of attention in the second part of the module

. Business Function activity
. Resource requirements
. Awareness of regulatory frameworks
. Business Information Services
. Financial Planning
. Understanding the purpose of and crafting of Business Plans
Module Learning Strategies
The learning strategy for the module requires students to commit 150 learning hours (including assessment) of this there will be 30 hours of class support and 120 hours of independent and self directed study. Support will also be given by access to Scheduled Tutor Office Hours to support the module.

Learning support material will be provided for the module.

The lecture / tutorial pattern may vary with some activities taking place in medium sized workshop groups.
There will be formative feedback to monitor progress during the module, in addition to the summative assessments.
The contact hours will be different for part-time students as they will have work related experience.
Module Texts
Birley S. & Muzyka D. (2013) New Enterprises: A Start-Up Case Book. Routledge Revivals, Kindle edition
Deakins D. & Freel M. (2012) Entrepreneurship and Small Firms. Publisher: McGraw Hill ISBN 077136454
Sethna, Z, Jones, R & Harrigan, P (2013) Entrepreneurial Marekting: Global Perspectives. Emerald ISBN 1781907862
Williams, S (2012) The Financial Times Guide to Business Start-Up. FT Publishing ISBN 0273778757
Module Resources
Study pack
Business Library
The module website