Module Learning Strategies
36 hours of Lecture/Practical based teaching supported by VLE
Lectures (2 hours/week) and tutorial (1 hour/week)
Directed reading, information gathering and student supervised learning (114 hours)
Module Indicative Content
The concept of Enterprise and Entrepreneurship, and place them in context with current theory and business practice.
Enterprise in individuals and the psychology of the entrepreneur
External influences that act on the entrepreneur
Enterprise and the small business environment and management
Promoting Enterprise and initiating Entrepreneurship
Tools of Entrepreneurship; invention and innovation; idea generation; opportunity recognition; and exploring ideas
Business start-up, theory, practice and policy
Technical Entrepreneurship
E-business
Social and not-for-profit Entrepreneurship
Developing a business plan and business plan presentation
Strategies for growth; success; take-off; and exit
Finance for small businesses
Case study analysis, teamwork, and exercises in Enterprise and Entrepreneurship
Reflection on personal development, direction, and future plans
Module Additional Assessment Details
100% coursework comprising:-
Assignment and VIVA Examination to test Learning Outcomes 1, 2, 3 and 4.
Module Special Admissions Requirements
None
Module Texts
Burns, P. (2011), Entrepreneurship and Small Business: start-up, growth and maturity, 3rd Edition, Basingstoke: Palgrave Macmillan, ISBN: 9780230247802
Carter, S. & Jones-Evans, D. (2006) Enterprise and Small Business - principles, practice and policy, Harlow: Financial Times, Prentice Hall, ISBN: 1405872020