Module Descriptors
ENTERPRISE AND ENTREPRENEURSHIP
ELEC60228
Key Facts
School of Digital, Technologies and Arts
Level 6
15 credits
Contact
Leader: Christopher Gould
Hours of Study
Scheduled Learning and Teaching Activities: 36
Independent Study Hours: 114
Total Learning Hours: 150
Assessment
  • COURSEWORK weighted at 100%
Module Details
Module Learning Strategies
36 hours of Lecture/Practical based teaching supported by VLE
Lectures (2 hours/week) and tutorial (1 hour/week)
Directed reading, information gathering and student supervised learning (114 hours)
Module Indicative Content
The concept of Enterprise and Entrepreneurship, and place them in context with current theory and business practice.

Enterprise in individuals and the psychology of the entrepreneur

External influences that act on the entrepreneur

Enterprise and the small business environment and management

Promoting Enterprise and initiating Entrepreneurship

Tools of Entrepreneurship; invention and innovation; idea generation; opportunity recognition; and exploring ideas

Business start-up, theory, practice and policy

Technical Entrepreneurship

E-business

Social and not-for-profit Entrepreneurship

Developing a business plan and business plan presentation

Strategies for growth; success; take-off; and exit

Finance for small businesses

Case study analysis, teamwork, and exercises in Enterprise and Entrepreneurship

Reflection on personal development, direction, and future plans
Module Additional Assessment Details
100% coursework comprising:-
Assignment and VIVA Examination to test Learning Outcomes 1, 2, 3 and 4.
Module Special Admissions Requirements
None
Module Texts
Burns, P. (2011), Entrepreneurship and Small Business: start-up, growth and maturity, 3rd Edition, Basingstoke: Palgrave Macmillan, ISBN: 9780230247802
Carter, S. & Jones-Evans, D. (2006) Enterprise and Small Business - principles, practice and policy, Harlow: Financial Times, Prentice Hall, ISBN: 1405872020
Module Resources
N/A