This module enables you to explore an area of the film and/or media industries in depth. You will design and disseminate in negotiation with your supervisor a sustained piece of critically engaged work drawing upon your research. The module stresses the dialogue between the study of media and its industrial application, and you will consider how your research can best be communicated to an audience. This may be through methods such as a written research report, video essay or a media campaign or event. The emphasis of the research project is on the development of strong research skills and effective communication which foregrounds key transferable skills linked to employability, critical and creative thinking, communication, self-management, social responsibility, and leadership.

ASSESSMENT ONE: RESEARCH PROJECT

A negotiated research project exploring film and/or media industry and communication practices presented in an appropriate format, such as but not limited to, a research report, video essay or a media campaign/event to be negotiated with a supervisor.

LOs (Learning Outcomes): 1-5 100%.

You will have opportunities in workshops, group and individual tutorials for brainstorming and peer-discussion, and research focused sessions in collaboration with your supervisor. It is designed to enable you to plan a feasible research project and to undertake independent research (reading, viewing, and listening in relation to your chosen topic, and collecting and organising relevant material) and drafting/writing up your research.

Identify an appropriate film and/or media topic with a clearly defined argument, research methodologies, thesis, or application of a conceptual framework to conduct a focused research project.

Integrate the critical analysis of gathered materials to synthesise and evaluate different practices in relation to academic literature and/or research findings.

Evaluate knowledge and interpret key contextual developments to establish conclusions within a focused research project and demonstrate its application within the context of academic sources and/or professional practice.

Communicate effectively to produce a coherent and well-articulated written work, video presentation or artefacts as appropriate to a research project.

Demonstrate the exploration of a defined project and present potential solutions within appropriate film and media contexts and apply feedback constructively to develop research ideas.

Library research tools and resources.
Box of Broadcasts (BoB)

LinkedIn Learning

The Blackboard virtual learning environment will be available to support this module. Details supplied in the module handbook.

Barrett, E. & Bolt, B. eds. (2019) Practice as Research: Approaches to Creative Arts Enquiry, London: I.B. Tauris.

Cottrell, S. (2021) Skills for Success: Personal Development and Employability, 4th ed., Basingstoke: Palgrave Macmillan.

Ess, C. (2020) Digital Media Ethics, London: Polity.

Grainge, P. & Johnson, C. (2015) Promotional Screen Industries. London: Routledge.

Gregory, A. (2020) Planning and Managing Public Relations Campaigns, London: Kogan Page.

Robson, C. (2014) How to do a Research Project, 2nd ed, Chichester: John Wiley.

Please see the module handbook for a full listing of reading texts.

Industry Research Project provides you with an opportunity to explore in depth an area of the film and/or media industries which interests you. Whether you choose to disseminate your work through a traditional written output, a video essay, or a media campaign, the process will enable you to further develop your critical thinking, as well as your communication and problem-solving skills. It provides a means for the integration and consolidation of everything you have studied across the different modules of your programme.