In this module, students will explore both the creative industries and the specific areas of creative media production. By developing a broad contextual understanding of the industry, business practices, and specific skills, students will be able to situate their own work and skills within the specific industries and the wider sector.

Topics covered in the module include: the creative industry sector, creative media production fields, sector economics, company types, roles within creative media production, relationships between creative media production companies and roles, the history of the industry, planning for the future.

6 hour lecture per week

1. Discuss the relationship between creative media production and the creative industries, based on historic and contemporary precedents Learning
2. Explain the different forms of company and employment within the creative industries Communication
3. Evaluate the roles and relationships within a specific area of creative media production Enquiry
4. Analyse factors that may affect the future development of a specific area of creative media production. Analysis

creativeindustriesfederation.com Creative Industries Federation (General Reference)
creativeskillset.org CreativeSkillSet (General Reference)
eccia.eu European Creative and Cultural Industries Alliance (General Reference)
londonmultimedia.org International Creative Industries Alliance (General Reference)
mediaindustriesjournal.org Media Industries (Research)

ALBARRAN, B. (2016) The Media Economy (Media Management and Economics Series). 2nd ed. London: Routledge. HAVENS, T. (2016) Understanding Media Industries. Oxford: Oxford University Press.
HOPE, S. (2015) Media Career Guide: Preparing for Jobs in the 21st Century. 10th ed. Boston: Bedford/St. Martin's. INDUSTRIES, M. (2016) Media Industries: Perspectives on an Evolving Field. CreateSpace Independent Publishing Platform. LOWE, G. (2016) Managing Media Firms and Industries. New York: Springer International Publishing.

Creative media production exists within the broader context of the creative industries. This sector is one of the most valuable and fastest-growing economic areas in most of the world. While the creative industries include a very broad spectrum of practices, many are closely related and share both creative processes and required skills. In addition, with the increase in the use of technologies, there are continued convergences between creative practices and their associated professions.

Media Landscape Report (1000 words) (LO1): Assemble a 1000 wored essay on the interplay between creative media production and the broader creative industries, spanning historical to contemporary contexts. Weighting 25%

Industry Overview Presentation (LO2): Assemble a 10-slide overview of the creative sectors diverse companies and employment structures. Weighting 25%

• Report on games industry roles and influences (1000 words) (LO3&4): Craft a 1000 word report on the development of the games industry and how it has changed through time in relation to the roles available and the factors that may affect the future of development of the industry Weighting 50%