At the end of this module you will submit a body of work as outlined in the module handbook.
This will include a research file containing appropriate annotated research into the use of experimental formats, exploration and experimentation in use of media including selection and rejection of samples and ideas and the examination of effective forms of graphic communication relating to an audience (Learning Outcome: 1).
Using sketchbooks and a layout pad you will develop a range of possible solutions through rough visuals demonstrating the experimentation and creative possibilities using alternative design formats when solving design problems.
Initial ideas will be developed through to finished designs or artefacts demonstrating your use of appropriate media (Learning Outcomes: 2,3).

This module provides a range of design exercises and a project, which contain the following:
An introduction to the creative elements central to experimental formats, the physical production of printed literature and packaging. Experimentation with structure, shape, materials and function that affect the way in which information is presented and influence meaning.
You will learn and experience craft based skills in relation to materials, printing, folding and binding and how an audience interacts with an artifact or design.

A range of studio based exercises and project work will provide the framework through which learning will take place; it will integrate the practical with the theoretical aspects of experimental formats and creative packaging design.
Studio work will be supported by introductory lectures and seminars; work in progress will be monitored through group tutorials and critiques.
Group instruction/workshops into mixed media, binding, folding and print production.
Specialist lecture and workshop will be held on the topic of 'creative possibilities with paper' given by a representative from a national paper manufacturer.

Texts:
Ambrose/Harris. Basics Design: Format. Ava 2005
Fawcett-Tang, R. Mason, D. Experimental Formats & Packaging. Rotovision. 2005
How to fold. Pepin Press. 2004
Special Packaging Design. Pepin Press. 2005
Williams, N. More Paperwork. Phaidon. 2005
Witham, S. Touchthis. Rockport.2005

Library
Internet access
Macintosh G5s (Graphics Studio)
Software: Adobe Illustrator, Indesign, Photoshop, Quark Xpress.
Black and White A4/A3 printer (Graphics Studio)
Colour printer
T.I. support with computer software applications
T.I. support craft based workshops