INDICATIVE CONTENT
This module is structured to provide you with a basis for determining personal objectives and a series of projects which will form the final major projects of your portfolio and showcase. It links directly with your final module, Co-Creation II, in enabling your final body of work. You will use all the skills and knowledge acquired during the course to self-initiate a series of projects. The module enables students to Co-Create with their discipline specific tutors a series of initial project aims and a clear project proposition, and brief, for at least three projects. It will allow students the develop their individual style, distinctive voice within areas of discipline focus and interest determined by the student within their chosen discipline.
Co-Creation with tutors will ensure that the outcomes of the module meet the intellectual rigour, creativity and skill levels appropriate for the final stage of undergraduate study.
ADDITIONAL ASSESSMENT DETAILS
At the end of this module you will submit a body of work as outlined in the module information pack. This will include: An individual Co-Created set of briefs and project propositions containing a minimum of two project proposals [Learning Outcomes 1 & 3] with investigative, annotated research into potential projects and proposals. All development and enquiry to be submitted digitally as PDF folders as outlined in module pack. Deliver a mid-module verbal deck presentation of co-created projects to peers and tutors [Learning Outcomes 1,2 & 4]
A substantial body of visual exploration, experimentation and ideas generation [Learning outcomes 2 & 4] that reflect a range of potential ideas, images and design development. Visuals demonstrating the most appropriate methods of communication.
Key Information Set Data:
100% Course work submitted as complete portfolio, assessment weighting below:
45% Co-Created Project 1 plus associated research & development
45% Co-Created Project 2 plus associated research & development
10% Deck presentation
LEARNING STRATEGIES
Introductory briefing/lecture.
Individual and group tutorials will take place, you will present your work in progress and receive constructive criticism and feedback. This will be key to developing the constituents of your final portfolio of work undertaken in Co-Creation 2 module.
Independent study, you will be required to engage in selective research and the production of creative solutions for your own self initiated projects.
Technical instruction/ surgeries as appropriate.
Key Information Set Data:
24% scheduled learning and teaching activities
76% guided independent learning
LEARNING OUTCOMES
1. CARRY OUT EXTENSIVE RESOURCE GATHERING TO INFORM, DEVELOP AND SUSTAIN NEGOTIATED PROJECTS.
Learning
2. IMPLEMENT APPROPRIATE RESEARCH AND EXPERIMENTAL METHODS TO FORMULATE CONCLUSIONS IN THE DEVELOPMENT OF SELF-INITIATED PROJECTS.
Enquiry
3. CRITICALLY ANALYSE CONTEMPORARY PRACTICE AND TECHNIQUES WITHIN THE FIELD OF VISUAL COMMUNICATIONS TO INFORM THE INSTIGATION AND DEVELOPMENT OF NEGOTIATED PROJECT WORK.
Analysis
4. EXPLORE A RANGE OF IDEAS, EXPERIMENTS AND PROTOTYPES TO APPLY THE MOST APPROPRIATE SOLUTION TO A RANGE OF VISUAL COMMUNICATION PROJECTS.
Problem Solving
RESOURCES
Library
MS Teams
Software: Adobe CC Suite
Print Bureaux
Print Rooms
Technical instruction support/surgeries
The Blackboard virtual learning environment will be available (where relevant) to support this module. Details will be supplied in the module handbook.
TEXTS
Students will determine their own reading list appropriate to their personal proposal of work, with staff guidance. Students are expected to take advantage of the extensive library facilities available within the University, keeping abreast of current developments through appropriate periodicals and being aware of the work of major practitioners in their subject.
texts to support you overarching research:
Beryl McAlhone / A Smile in the Mind / Phaidon Press / 1998
Michael Johnson / Problem Solved: A Primer for Design Communications / Phaidon Press / 1998
Ellen Lupton / Thinking with Type / Princeton Architectural Press / 2nd Edition, 2010
James Craig / Designing with Type / Watson-Guptill / 2006
Ilene Strizver / Type Rules / Wiley / 4th Edition, 2013
Sarah Hyndman / Why Fonts Matter / Virgin Books / 2016
Josef Muller-Brockman / Grid Systems in Graphic Design / Verlag Niggli / 1999
Timothy Samara / Making and Breaking the Grid / Rockport Publishers / 2017
Caldwell, C. and Zappaterra, Y. (2014) Editorial Design: Digital and Print. London: Laurence King Publishing.
Embury, G. and Minichiello, M. (2018) Reportage illustration : visual journalism. London: Bloomsbury Visual Arts.
Hall, A. (2011) Illustration. Laurence King
Hembree, R. (2011) The complete graphic designer a guide to understanding graphics and visual communication. 1st edn. Gloucester, Mass: Rockport Publishers.
Hoogslag, J. (2015) On the persistence of a modest medium : the role of editorial illustration in print and online media. . Royal College of Art. Available at: (Accessed: .
Rose, G. (2016) Visual methodologies : an introduction to researching with visual materials. 4th edn. London: SAGE.
Aiello, G. and Parry, K. (2019) Visual Communication: Understanding Images in Media Culture. London: SAGE Publications.
WEB DESCRIPTOR
This module is structured to provide you with a basis for determining personal objectives and a series of projects which will form the final major projects of your portfolio and showcase. It links directly with your final module, Co-Creation II, in enabling your final body of work. You will use all the skills and knowledge acquired during the course to self-initiate a series of projects. The module enables students to Co-Create with their discipline specific tutors a series of initial project aims and a clear project proposition, and brief, for at least three projects. It will allow students the develop their individual style, distinctive voice within areas of discipline focus and interest determined by the student within their chosen discipline.
These personal ambitions and aspirations are seen as essential to the creative process and progress of an individual.
This is an opportunity for you to explore your creative potential whilst demonstrating organisational skills in the selection and management of media, techniques and technologies appropriate to the projects.
Co-Creation with tutors will ensure that the outcomes of the module meet the intellectual rigour, creativity and skill levels appropriate for the final stage of undergraduate study.