Module Indicative Content
The effect of exporting, licensing and investing strategies on the accomplishment of companies' international objectives.
The impact of multinational corporate behaviour on national economies.
An analysis of international environmental influences on business - e.g. currency risks, political risk analysis
Module Additional Assessment Details
An assignment of no more than 2000 words (Tests All Learning Outcomes)
Module Learning Strategies
The learning strategy for the module requires students to commit 150 learning hours (including assessment) of this there will be 36 hours of class support and 114 hours of independent and self directed study, (24 hours of formal lectures/large group activities, 12 hours of tutorials). Learning support material will be provided for the module.
The module content will be presented using a mixture of staff delivery of material, directed reading and short group problem-solving activities in class.
Module Texts
Wall, S. & Rees, B. (2004). Introduction to International Business. Pearson Education
Rugman, Alan, M K Collinson, Simon : International Business, Prectice Hall, 2006
Module Special Admissions Requirements
Have studied a Level 1 Introductory Economics or Business Environment module or equivalent.
Module Resources
The University library and the recommended text