ASSESSMENT DETAILS
100% Portfolio. This would normally include some in-class assessments and articles produced as coursework.
You will produce assessed coursework to illustrate your ability to produce content from start to finish, as well as completing timed exercises to demonstrate your ability to write copy to a required standard and within a deadline. You will demonstrate differences and similarities in writing for online and print, developing your style for different audiences.
[Learning Outcomes 1-3]
INDICTIVE CONTENT
This module is designed to work alongside Journalism in Practice in order to develop your writing skills. You will learn about the practical and commercial restraints of producing content and the pressures placed on journalists in terms of accuracy, clarity and writing to deadline. By the end of the module, you should be able to write stories applicable to your award. You will be able to produce content under pressure in timed exercises, replicating industry practice
LEARNING STRATEGIES
This module will consist of 24 Scheduled Learning Hours (Lectures and Practical workshops), 126 Independent Study Hours (reading and research, Independent Study). There will be workshops for 12 weeks in which the focus will be on writing. You will focus on the essentials of story structure, intros, using quotes effectively, use of language and story content. You will learn the differences and similarities in writing for online, print and broadcast developing your style for different audiences.
MODULE RESOURCES
Newsroom facilities
Library resources
OHP / PowerPoint
Audio / video playback facilities
Current newspapers, magazines and radio, web and TV output
The Blackboard virtual learning environment will be available to support this module. Social media platforms may also be used to facilitate teaching/learning and group discussions. Details will be supplied in the module handbook.
TEXTS
Evans, H. (2000) Essential English for Journalists, Pimlico.
Hennessy, B. (2006) Writing Feature Articles (4th edition), Focal Press.
Hicks, W. (1999) Writing for Journalists, Routledge.
Hicks, W. (1998) English for Journalists, Routledge.
Phillips, A. (2007) Good Writing for Journalists, Sage.
Rudin, R. and Ibbotson, T. (2002) An Introduction to Journalism, Focal Press.
Miller, S & McNeil, P (2016) Fashion Journalism: Theory and Practice, Bloomsbury Academic.
LEARNING OUTCOMES
1. UNDERSTAND HOW TO STRUCTURE ACCURATELY JOURNALISTIC COPY FOR ONLINE AND PRINT.
[Knowledge and Understanding]
2. ADAPT WRITING STYLE TO THE REQUIREMENTS OF TARGET PUBLICATION DEMONSTRATING AN UNDERSTANDING OF THE DIVERSITY AND SPECIFICITY OF FASHION WRITING.
[Problem Solving; Knowledge and Understanding]
3. PRODUCE ACCURATE AND STYLISH CONTENT TO DEADLINES
[Learning]