Module Learning Strategies
11 x lectures (1 hour) = 11 hours
To introduce key concepts and information supported by visual and aural examples.
11 x seminars (1 hour) = 11 hours
1 x field trip (6 hours)
To facilitate awareness of professional issues and group discussion of printed material.
Independent learning = 122 hours
Developing content production skills in negotiation with independent learning using theoretical texts and exemplary material
Key Information Set Data:
15% Scheduled Learning & Teaching Activities
85% Guided Independent Learning
Module Resources
Library resources
PowerPoint
Audio / video playback facilities
Current newspapers, magazines and radio, web and TV output
The Blackboard virtual learning environment will be available (where relevant) to support this module. Details will be supplied in the module handbook.
Module Texts
Anderson, Douglas A., (1994) Contemporary Sports Reporting, Nelson-Hall
Evans, H., (2000) Essential English : for journalists, editors and writers, Pimlico
Rowe, D., (2004) Sport, Culture and the Media, Open UP
Rudin, R., and Ibbotson, T., (2002) An Introduction to Journalism - essential techniques and
background, Focal Press
Schultz, B., (2002) Sports Broadcasting, Focal Press
Module Additional Assessment Details
A portfolio (weighted at 100%) of sports reports (print/online/broadcast) totalling a minimum of 2,000 words - each report of a style, content and length appropriate to its target publication [Learning Outcomes 1- 4]
Key Information Set Data:
100% Coursework
Module Indicative Content
This module provides an introduction to the core elements of sports journalism, the reporting of and commentary on sports events, including:
the systems, techniques and skills in producing content for the different media platforms
differentiation in the style of content both across and within those platforms according to the demands of the market, the connection between producer demands (of the reporter/commentator) and consumer expectations through the creative process.