This module provides knowledge, understanding and experience of writing about sport in the modern era of the cross-media industry. You will analyse the different styles and emphases of writing across the range of media outlets, including newspapers, TV, magazines, radio and websites for a range of different consumers - readers and audiences. Exemplary work by a range of practitioners working for a variety of media platforms will be explored and used to demonstrate key elements of different modes of sports writing, including interviewing. You will be required to submit all assessed work as freelances to specific publishers or other industry users.

11 x lectures (1 hour) = 11 hours
To introduce key concepts and information illustrated by exemplary journalistic texts.

11 x seminars = 11 hours
To facilitate group discussion of journalism content and awareness of professional issues

Independent learning = 128 hours
Developing content production skills in negotiation with independent learning using theoretical texts and exemplary material.

Key Information Set Data:
15% Scheduled Learning & Teaching Activities
85% Guided Independent Learning

Library resources
PowerPoint
Audio / video playback facilities
Current newspapers, magazines and radio, web and TV output
The Blackboard virtual learning environment will be available (where relevant) to support this module. Details will be supplied in the module handbook.

Adams S. & Hicks W. [2010]: Interviewing for Journalists, Routledge
Andrews P. [2014]: Sports Journalism – A Practical Introduction, Sage
Boyle R. [2006]: Sports Journalism – Context and Issues, Sage
Bull A. [2013]: Multi-Media Journalism – A Practical Guide, Routledge
Gardiner S. & O’Leary J. & Welch R. & Boyes S. & Naidoo U. [2006]: Sports Law, Routledge
Harcup T. [2015]: Journalism – Principles and Practice, Sage
Hicks W. [2010]: Writing for Journalists, Routledge
Knight M. & Cook C. [2013]: Social Media for Journalists, Sage
McNae [2009]: Essential Law for Journalists, NCTJ
Morrison J. [2013]: Essential Public Affairs for Journalists, Oxford
Sissons H. [2006]: Practical Journalism – How To Write News, Sage
Steen R. [2013]: Sports Journalism – A Multimedia Primer, Routledge
Toney J. [2013]: Sports Journalism – The Inside Track, Bloomsbury

1. DEVELOP SPORTS MATERIAL FOR SPECIALIST AND NICHE STYLES, FORMATS AND PRODUCTS [Learning]

2. DEMONSTRATE GRASP OF SPORT'S SYMBOLIC CAPITAL ACROSS THE FULL RANGE OF MEDIA OUTPUT [Knowledge & Understanding]

3. EVALUATE EVENTS AND TOPICS TO IDENTIFY CREATIVE POSSIBILITIES IN A WIDE VARIETY OF MODES AND FORMATS. [Analysis]

4. EFFECTIVELY ENGAGE INTEREST GROUPS AND GENERAL CONSUMERS THROUGH SPORT'S CULTURAL INSTRUMENTALITIES [Communication]

5. ABSORB AND APPLY PRACTICAL SKILLS AND THEORETICAL POSITIONS TO HONE CONTENT [Application]

6. DEMONSTRATE COGNITIVE AND PRACTICAL SKILLS FOR USE IN JOURNALISM AND TRANSFERABLE TO OTHER DOMAINS AND DISCIPLINES [Reflection]

A programme of continuous assessment:
1. Sports Column, 500wds (20%)
2. Big Interview, 1000wds (40%)
3. Submission of published work, 1000wds (40%)

(Learning outcomes 1-6)

Key Information Set Data:
100% Coursework

This module provides knowledge, understanding and experience of writing about sport in the modern era of the cross-media industry. You will analyse the different styles and emphases of writing across the range of media outlets, including newspapers, TV, magazines, radio and websites for a range of different consumers - readers and audiences. Exemplary work by a range of practitioners working for a variety of media platforms will be explored and used to demonstrate key elements of different modes of sports writing, including interviewing. You will be required to submit all assessed work as freelances to specific publishers or other industry users.