Module Descriptors
ADVANCED SPORTS BROADCASTING
JOUR60657
Key Facts
Digital, Technology, Innovation and Business
Level 6
30 credits
Contact
Leader: Ian Whittell
Email: Ian.Whittell@staffs.ac.uk
Hours of Study
Scheduled Learning and Teaching Activities: 88
Independent Study Hours: 212
Total Learning Hours: 300
Assessment
- TV packaging weighted at 25%
- Radio packaging weighted at 25%
- Broadcast presenting weighted at 25%
- Teamworking/professional practice weighted at 25%
Module Details
Module Additional Assessment Details
Portfolio of multi-media sports content for radio, TV and digital equivalent of 5,000 words for all assessments
[Learning Outcomes 1-4]
TV packaging
Radio packaging
Broadcast presenting
Teamworking/professional practice
Key Information Set Data:
100% Coursework
[Learning Outcomes 1-4]
TV packaging
Radio packaging
Broadcast presenting
Teamworking/professional practice
Key Information Set Data:
100% Coursework
Module Indicative Content
This module builds on the basics of sports broadcasting to prepare students for professional standards in the sports media industry. Assignments will include live radio and TV reports from sporting locations, taping and editing live sporting events, filming and packaging original sports features for TV, radio and digital audiences. Use of broadcast studio facilities will include regular use of green screen, TV set and radio studios. In addition students will work in a team environment to broadcast three live Sports Newsnights on Facebook Live.
The module also enhances knowledge of and fluency with:
the systems, techniques and skills in producing content for the different media platforms evaluating the appropriateness of the style of content both across and within those platforms according to the demands of the market pronouncing the connection between industry demands (of the reporter/commentator/presenter/editor/producer) and consumer expectations through the creative process.
The module also enhances knowledge of and fluency with:
the systems, techniques and skills in producing content for the different media platforms evaluating the appropriateness of the style of content both across and within those platforms according to the demands of the market pronouncing the connection between industry demands (of the reporter/commentator/presenter/editor/producer) and consumer expectations through the creative process.
Module Resources
Broadcast Newsroom
Premier Pro
Adobe Audition
Radio Studios
TV Gallery
Green Screen
Premier Pro
Adobe Audition
Radio Studios
TV Gallery
Green Screen
Module Learning Strategies
22 x workshop (4 hours) = 88 hours
To embed key concepts, skills, techniques and information supported by visual and aural examples. Working in media centre, broadcast newsroom and on location at sporting venues.
Independent learning = 212 hours
Developing content production skills in negotiation with independent learning using appropriate hardware and software, theoretical texts and exemplary material.
Key Information Set Data:
29% Scheduled Learning & Teaching Activities
71% Guided Independent Learning
To embed key concepts, skills, techniques and information supported by visual and aural examples. Working in media centre, broadcast newsroom and on location at sporting venues.
Independent learning = 212 hours
Developing content production skills in negotiation with independent learning using appropriate hardware and software, theoretical texts and exemplary material.
Key Information Set Data:
29% Scheduled Learning & Teaching Activities
71% Guided Independent Learning
Module Texts
Greenwood, S (2018) Future Journalism, Routledge
Dewdney A & Ride, P. (2018) the New Media Handbook, Routledge
Evans, H., (2000) Essential English : for journalists, editors and writers, Pimlico
Hudson, G & Rowlands, S (2007) The Broadcast Journalism Handbook, Pearson
Rowe, D., (2004) Sport, Culture and the Media, Open UP
Andrews, P (2012) Sports Journalism – A practical introduction, Sage
Dewdney A & Ride, P. (2018) the New Media Handbook, Routledge
Evans, H., (2000) Essential English : for journalists, editors and writers, Pimlico
Hudson, G & Rowlands, S (2007) The Broadcast Journalism Handbook, Pearson
Rowe, D., (2004) Sport, Culture and the Media, Open UP
Andrews, P (2012) Sports Journalism – A practical introduction, Sage
Module Learning Outcomes
1.UNDERSTAND THE PROCESSES OF CONTENT CREATION AND PRODUCTION REQUIRED TO DELIVER PROFESSIONAL BROADCAST QUALITY
Learning
2. USE EDITORIAL JUDGEMENT TO SELECT APPROACHES TO SATISFY YOUR TARGET AUDIENCE Knowledge & Understanding
3. DELIVER BROADCAST PACKAGES APPROPRIATE TO YOUR TARGET AUDIENCE
Communication
4. LEAD AN EDITORIAL TEAM AND WORK WITH COLLEAGUES TO DELIVER RADIO AND TV PROGRAMMES TO A PROFESSIONAL STANDARD
Application
Learning
2. USE EDITORIAL JUDGEMENT TO SELECT APPROACHES TO SATISFY YOUR TARGET AUDIENCE Knowledge & Understanding
3. DELIVER BROADCAST PACKAGES APPROPRIATE TO YOUR TARGET AUDIENCE
Communication
4. LEAD AN EDITORIAL TEAM AND WORK WITH COLLEAGUES TO DELIVER RADIO AND TV PROGRAMMES TO A PROFESSIONAL STANDARD
Application
Web Descriptor
This module builds on the basics of sports broadcasting to prepare students for professional standards in the sports media industry. Assignments will include live radio and TV reports from sporting locations, taping and editing live sporting events, filming and packaging original sports features for TV, radio and digital audiences. Use of broadcast studio facilities will include regular use of green screen, TV set and radio studios. In addition students will work in a team environment to broadcast three live Sports Newsnights on Facebook Live.