This module will enable you to explore and develop a knowledge of digital storytelling within digital content creation. The main function of the digital storyteller is to create visual narratives, represent, interpret, and communicate the story using multi-media tools.

Through creative projects you will build on your understanding of video, text and image relationships within a narrative structure, you will be asked to consider and reflect the tone of a narrative by extracting the appropriate sense of mood and atmosphere from its content. You will research and evidence your story through library research, digital exploration, interview, statistical analysis etc.

You will be required to explore different media; experimenting extensively to demonstrate your ability to synthesise information and media to create digital narrative responses.

Research and analysis of historical and contemporary practitioners will inform your narrative decisions and help you identify areas of special interest such as; artists books, comic strips, editorial, storyboards.

70% Digital Content: A package of digital assets [LO 1,2, 4]

30% 4- 5 min individual presentation and 1500 word reflective evaluation: Analysis of your working practices [LO 2,3]

Learning Strategies can include:

Contact/Scheduled learning and Teaching Activities:
One-to-one tutorials
Risk Assessment, health and safety, ethics input
Academic workshops/presentations
Small group sessions (seminars, tutorials, debates)

NB: This module will be accompanied by a comprehensive VLE support.
You will be expected to take advantage of the extensive library facilities and on-line tutorials via Lynda.com and BoB.

Guided Independent Study Activities:
Independent practice
Research
Interviewing
Group meetings
Personal development planning
Teamwork
Networking events
Blackboard VLE, Lynda.com and BoB access
Independent Study in support of your project work.

1. DEMONSTRATE AN ADVANCED AND CRITICAL KNOWLEDGE AND UNDERSTANDING OF CONTENT GENERATION AND AUDIO-VISUAL STORYTELLING THROUGH RESEARCH AND ITS APPROPRIATE APPLICATION TO YOUR OWN IDEAS AND CONCEPTS. Knowledge & Understanding

2. CRITICALLY EVALUATE THE APPROPRIATENESS OF DIFFERENT APPROACHES, MATERIAL AND CONTENT THROUGH EXPLORATION AND EXPERIMENTATION, IN RESPONSE TO A CREATIVE BRIEF. Problem Solving

3. DEMONSTRATE AND REFLECT ON A HIGHLY DEVELOPED UNDERSTANDING OF YOUR INTENDED TARGET AUDIENCE, USING CONTEMPORARY AND HISTORICAL PRACTICE TO CRITIQUE YOU OWN A CREATIVE IDEAS AND CONCEPTS. Analysis. Reflection

4. DEMONSTRATE A KNOWLEDGE OF THE STRUCTURING OF STORIES THROUGH DIFFEERNT MODES (TEXT, MOVING IMAGE, STILL IMAGES) AND FOR DIFFERENT PLATFORMS, AND THE SKILLS NECESSARY TO PRESENT THESE TO A PROFESSIONAL STANDARD. Knowledge & Understanding

Library
Internet access
Experimental workshop resources for screen print/monoprint/lino print
Macintosh G5s (graphics studio)
Software: Adobe Illustrator and Photoshop
Black and White A3 printer (graphics studio)
Specialist Skills `modulettes' will be assigned to this module; Advanced Illustrator,
Advanced Photoshop. A comprehensive list of all modulettes is available from the Faculty Office.

The most recent editions of the following texts, which will be available through online study links. The following are the most recent editions:

Bell, R/Hyland, A. Hand to Eye: Contemporary Illustration
Blackshaw. R/Farrelly, L. Scrawl: Dirty Graphics & Strange Characters
Bruce Block, The Visual Story: Creating the Visual Structure of Film, TV and Digital Media (2008) Tim Crook, The Sound Handbook (Media Practice) (2011)Hyland, A. Pen and Moucse: Commercial Art & Digital Illustration
Van Leeuwen, T., Jewitt, C., Handbook of Visual Analysis
Stein, B. From Word to Image and Back Again
Spiegelman, A. Maus: A Survivor's Tale
Sabin, R. Comics, Comix and Graphic Novels

This module will enable you to explore and develop a knowledge of digital storytelling within digital content creation, building on and combining the skills and knowledge developed in L4 and 5. The main function of the digital storyteller is to create visual narratives, represent, interpret, and communicate the story using multi-media tools including video, stills pictures, sound, music and text. You will research and gather materials such as (but not limited to) statistics, narrative evidence, interview, images and video footage to illustrate your stories.