PORTFOLIO (100%)
An individual portfolio of work containing:
- Evidence of practical experimentation
- A developed outcome in response to a set brief (Film/Print or Written content)
- Support file of materials including technical instruction, research and development notes.
[Learning Outcome 1,2 and 3]
Formative Assessment
Participation in discussions and group work.
Review of work in progress.

This module introduces you to a wide range of approaches used across the media industry and the production skills that are essential to success in this area. It explores a breadth of production skills relevant to different media areas alongside how and why they are used.
You will concentrate on practical explorations of different approaches including digital and equipment workshop modulettes (technical instruction sessions) and through these, you will develop aesthetic and technical understanding of contemporary media practice. You will then use appropriate techniques in response to diverse problems, exercises and short briefs.
You will produce a portfolio of potential and developed outcomes demonstrating the methods covered and present a support file containing technical instructions supported by your own notes, research and development of the following:

• The fundamentals of video camera technology and its operation. Including shutter, focal length, aperture, depth of field along with the creative aspects including rule of thirds, composition and styles of camera work.
• Editing and Postproduction
• Conventions and narrative
• Writing for Audience

The culmination of this module will be the independent application of this core knowledge one of a selection of short briefs.

1. PRODUCE A BODY OF WORK THAT DEMONSTRATES ABILITY TO GENERATE AND INTERPRET CONCEPTUAL AND/OR THEMATIC IDEAS, AND EVALUATE THEIR APPROPRIATENESS.
Problem Solving
Analysis

2. USE FILM, PHOTOGRAPHY AND CREATIVE WRITTEN CONTENT TO DEMONSTRATE PRODUCTION SKILLS AND TECHNICAL ABILITY.
Application

3. DEMONSTRATE SOME UNDERSTANDING OF MEDIA CONVENTIONS THROUGH SUPPORTING MATERIAL. Knowledge & Understanding
Reflection

Scheduled Teaching and Learning Activities
Introduction to module (2 hours)
Individual tutorials and progress review (3 hours)
Group critiques (5 hours)
Workshops and seminars, to include The fundamentals of video camera technology and its operation (shutter, focal length, aperture, depth of field along with the creative aspects including rule of thirds, composition and styles of camera work), editing and Postproduction, conventions and narrative and writing for audience (20 hours)
Practical studio workshop supported activities (20 hours)
Studio-based practice (30 hours)
Guided Independent Study
Primary and secondary research (20 hours)
Technical note taking and analysis (20 hours)
Accessing online Moodle support (10 hours)
Practical development (50 hours)
Production (50 hours)
Reflective practice and evaluation (20 hours)
Presentation of work and organisation (10 hours)

Classrooms
Computer access / internet access
Screening facilities
Digital Camera Equipment
Tripods
Microphones
Post production edit and effects software
Library

Austin, T. and Doust, R. (2007) New media design (in the portfolio series) (portfolio). London: Laurence King Publishing.
Counts, E.L. (2003) Multimedia design and production: For students and teachers. Boston: Pearson Hall.
Ivers, K.S. and Barron, A.E. (2010) Multimedia projects in education: Designing, producing, and assessing. Santa Barbara: Libraries Unlimited/ABC-CLIO.
www.celtx.com - pre-production software for movie and video planning
www.filmsourcing.com/blog/production-documents - film pre-production documents and templates

This module introduces you to a wide range of approaches used across the media industry and the production skills that are essential to success in the area. It explores a breadth of production skills relevant to different media areas alongside how and why they are used, including fundamentals of video camera technology, editing and post-production, and conventions and narrative. Through workshops you will apply aesthetic and technical techniques to undertake various exercises. You will produce a portfolio demonstrating the methods covered and present a support file containing technical instructions supported by your own notes, research and development.