PORTFOLIO (100%)
An individual portfolio comprising:
A personal visual notebook, containing material gathered through study visits, lectures and related research, including personal responses to the ideas encountered
[Learning Outcome 1, 2, 3 and 4]

Formative Assessment
Participation in discussions and group work.
Review of work in progress.

This module is about the way that any professional media practice is informed by the work and ideas of others in both a contemporary and historic context. You will learn about how and why other creative practitioners do the things they do, and will understand how your own work can benefit from this knowledge.
You will attend a series of lectures exploring narratives, genre and story telling in which you will take careful notes, subsequently writing them up in a coherent form. You will carry out independent research to find out more about key aspects that have interested or influenced you. Through a number of study visits, you will experience the benefit of primary research and use it as a basis for further investigation.

Throughout the year, you will record your findings and progress in your personal visual notebook that will contain images (photographs, drawings, etc), published material and, your own notes, observations, ideas and thoughts as well as, most importantly your responses to the things you hear, read and look at.

1. DEMONSTRATE KNOWLEDGE OF THE WORK OF A RANGE OF CONTEMPORARY PRACTITIONERS AND AN UNDERSTANDING OF THE WAYS IN WHICH THEIR WORK HAS BEEN INFLUENCED BY OTHERS. Knowledge & Understanding

2. DEMONSTRATE BASIC SKILLS OF ENQUIRY AND METHOD APPROPRIATE TO MEDIA, TO SOURCE AND ORGANISE PRIMARY AND SECONDARY RESEARCH.
Enquiry

3. FORMULATE JUDGEMENTS BASED ON SIMPLE THEORIES FROM LECTURES, STUDY VISITS AND RELATED RESEARCH AND COMMUNICATE ACCURATLEY AND RELIABLEY IN ORAL AND WRITTEN FORMS. Learning
Communication

4. MAKE CONNECTIONS BETWEEN IDEAS, THEORIES AND PRACTICES.
Reflection

Scheduled Teaching and Learning Activities
Introduction to module (2 hours)
Individual tutorials (10 hours)
Group tutorials and critiques with formative feedback (15 hours)
Workshops, presentations and seminars, to include an introduction to study skills, writing skills and presentation skills (15 hours)
Lectures (20 hours)
Study Visits (20 hours)
Studio-based practice (18 hours)
Guided Independent Study
Primary and secondary research (80 hours)
Independent analysis note taking (30 hours)
Accessing online Moodle support (20 hours)
Responding to set tasks (20 hours)
Reflective practice and evaluation (30 hours)
Presentation and organisation of work (20 hours)

Classrooms
Computer access / internet access
Library
Digital Camera Equipment

Benshoff, H. (2015). Film and Television Analysis: An Introduction to Methods, Theories, and Approaches. London: Routledge.
Branston, G. and Stafford, R. (2010). The Media Student's Book. New York: Routledge.
Couldry, N. (2008). Media rituals: A Critical Approach. London: Routledge.
Curran, J. (2009). Media and Cultural Theory. London: Routledge.
Harcup, T. (2015). Journalism: Principles and Practice. London: SAGE.
Hartigan, C. and James, M. (2014). The Creative Writing Student's Handbook. London: Createspace.
Hudson, G. and Rowlands, S. (2014). The Broadcast Journalism Handbook. London: Routledge.
Morrison, M. (2010). Key concepts in Creative Writing. Basingstoke: Palgrave Macmillan.
Storey, J. (2015). Cultural Theory and Popular Culture An Introduction. New York: Routledge.

This module introduces you to different creative practitioners work and their reasons for making various decisions and using different techniques. The module explores the work of these practitioners in different contexts. You will attend a series of lectures exploring narratives, genre and story telling and will carry out further independent research into areas of interest. By undertaking the module, you will gain a better understanding of how and why you should use various techniques in your own work.