Access to the Digital Media Centre re; film/programme production / post production facilities (Specific details of equipment and facilities will be supplied with the module pack). Specialist computing facilities Non-specialist computing facilities for email, internet access, word processing, database, spreadsheet and basic presentation resources will be available through the University's 'Information Services' on-campus facilities

Technical instruction and workshop demonstrations. You will be shown how to handle equipment, processes and materials safely and effectively. Health & Safety.
Lectures to the whole group and small group sessions (seminars, crits, tutorials) identifying 'client liaison', presentation skills, pitching ideas and project proposal development. You will be expected to contribute to the discussions, engage in debate about issues raised, present the results of your research & your work in progress & receive constructive feedback from your peers and staff when appropriate.
Independent study in support of your project work. You will need to undertake a number of activities when not involved in taught or participation sessions. These will include researching & documenting your project & the preparation of your work for assessment.

You will be given the opportunity of working on a series of project proposals for an external brief, which may be in the form of a competition (e.g: D& AD / Kodak National competitions) and/or live brief with industry (e.g: advertising/corporate work for local, National, International companies) The way in which a creative idea is influenced by the external partner's requirements will be considered, as will industrial and/or user constraints together with the meeting of strict deadlines. Supported by market and visual research, you will be required to generate a range of ideas and use creative pre-production methods acquired during previous levels of the course. You will present your final work in a professional manner within the context determined by the client or the competition.

COURSEWORK - ART & DESIGN weighted at 100%. [Learning Outcomes 1-4] will be continually assessed via group seminars, formative crits and a summative assessment based on: 100% coursework comprising a professional presentation; a research file and supporting material in answer to the external client brief.

Specific Key text details for the project production will be supplied with the module brief Recommended Anatomy of a Television Commercial: The Story of Eastman Kodak's "Yesterdays" by Lincoln Diamant, 1970 Successful Television and Radio Advertising by Gene F. Seehafer and Jack W. Leammar, 1995 Getting Permission: How to License and Clear Copyrighted Materials Online and Off by Richard W. Stim, 2004 www.shootingpeople.org You will be expected to take advantage of the extensive library facilities and careers services available within the University; keeping abreast of current developments through appropriate periodicals and being aware of the work of major practitioners in your subject.