Module Descriptors
BUSINESS SKILLS 1
MKTG40160
Key Facts
Faculty of Business, Education and Law
Level 4
15 credits
Contact
Leader: Paul Dobson
Hours of Study
Scheduled Learning and Teaching Activities: 36
Independent Study Hours: 114
Total Learning Hours: 150
Assessment
  • ASSIGNMENT - SECOND ASSIGNMENT weighted at 25%
  • GROUP PRESENTATION weighted at 25%
  • DEVELOPMENT PLAN weighted at 25%
  • ASSIGNMENT weighted at 25%
Module Details
Module Additional Assessment Details
Details -
25% HR Assignment of 500 words, assessing LO 2
25% Numeracy Assignment, assessing LO2
25% Marketing Presentation & Slides, assessing LO1
25% Personal Development Plan, assessing LO's 1 and 2

Module Indicative Content
The aim of this module is to provide students with an introduction to the study and transferrable skills necessary for the satisfactory completion of a higher education business course and subsequent employment and career development. In particular, the module will focus on communication and presentation skills and techniques. Personal Development Planning will also be introduced and developed.
Topics will be drawn from: Understanding self and using the niversity learning facilities, including Study Skills; research skills and developing lines of enquiry and argument; essential literacy and numeracy skills for HE and employment; working in groups and developing team awareness; managing time and effective meeting management; presentation techniques and skills.
Module Learning Strategies
A combination of lectures and tutorials/workshops. Where necessary, students will be encouraged to utilise the University Study Skills support programme to increase student confidence in written and numeracy skills.
Module Resources
IT Network
Information and Library Resources
TV/DVD
Module Texts
Cottrell, S (2008) The Study Skills Handbook, 3rd edition. Palgrave, ISBN 978-0-230-57305-5
Cottrell, S (2003) Skills for Success - The Personal Development Planning Handbook. Palgrave ISBN 1-4039-1132-0