The purpose of this module is to provide students with solid understanding of the role of various modes of transportation in domestic and international tourism development as well as various policy issues and technological developments shaping the transportation industry. The topics covered in this module are:
- history and role of transportation systems in tourism
- quantitative techniques in tourism transportation ? travel choice models, networking models, yield management etc.
- present and future dimensions of airline industry;
- surface transportation - rail industry, the cruise line industry, the car rental industry, the motor coach industry
- macro-level environmental impacts and influences
- marketing and service delivery issues in tourism transportation
- collaborative links with other sectors of the tourism industry

The learning strategy for this module requires students to commit 150 learning hours composing 45 contact hours and 105 independent study hours. The course will be taught through classroom lectures in addition to individual and class discussions, supported by readings from the course textbook, additional suggested resources and material supplied by the lecturer.

Library, Internet

Page, S. (2005) Transport and Tourism: Global Perspective. Pearson Education Asia.

Details :- The 2 hour end of module examination, weighted at 100%, will assess all Learning Outcomes