Texts
Music Industry Management and Promotion, Chris Kemp, 2005, Elm Publications, ISBN 185450 285 9
All You Need to Know about the Music Business - Donald S. Passman, 1997, Simon & Schuster, ISBN 0684836009
Intellectual Property for the Internet - Scott Davidson, Lewis C. Lee, Esq. 2006, Aspen Publishers, ISBN 0471167037
Resources
The Film and Music Technology laboratories running suitable video and audio editing software.
Learning Strategies
6 weeks x 2 hours lecture plus 1 hour practical (groups of 25)
6 weeks x 1 hour lecture plus 2 hour practical (groups of 25)
3 hours student contact per week
Key Information Set Data:
24% Scheduled Learning and Teaching Activity
76% Guided Independent Study
Additional Assessment Details
100% in course assessment comprising:-
Production of a stereo mix of a live performance, creation of a promotional DVD and website/social networking site plus report (learning outcomes 1, 2, 3 and 4).
Key Information Set Data:
100% Coursework
Indicative Content
The module will cover :-
Data capture, synchronisation of sound and video. Create master files.
Compression techniques to enable suitability for internet
Investigating marketing techniques employed in the Music Industry
Designing and developing a suitable web based environment to promote an artist.
Project management, communication and team working.