Module Descriptors
DESIGN CONCEPTS
PROD50064
Key Facts
School of Creative Arts and Engineering
Level 5
45 credits
Hours of Study
Scheduled Learning and Teaching Activities: 135
Independent Study Hours: 315
Total Learning Hours: 450
Assessment
- CWK - A&D weighted at 100%
Module Details
Module Additional Assessment Details
Consisting of:
Production of an appropriate range of design solutions, clearly communicated on paper via sketch drawing (to include concept generation, developments and detail design), presentation media and sketch modelling (where deemed appropriate)
The compilation of appropriate visual 'mood', style boards and market mapping boards. Thorough research file and time management plan.
[Learning Outsomes 1-6]
Key Information Set:
100% Coursework
Production of an appropriate range of design solutions, clearly communicated on paper via sketch drawing (to include concept generation, developments and detail design), presentation media and sketch modelling (where deemed appropriate)
The compilation of appropriate visual 'mood', style boards and market mapping boards. Thorough research file and time management plan.
[Learning Outsomes 1-6]
Key Information Set:
100% Coursework
Module Indicative Content
Successful design relies not only on competency in core skills but in the ability to generate a wide range of concepts and solutions to a design problem. The ability to think laterally and utilise diverse sources of research and inspiration can lift an idea from the everyday to the inspired.
This module will push your imagination enabling you to think rapidly and broadly in response to a brief. You need to communicate these ideas and demonstrate that you know the impact of semantics and aesthetics through the use of colour form and texture.
You will also be compiling a thorough research file analysing the specific market as listed in the brief. Investigate existing products/vehicles through the use of market mapping as well as material, manufacturing and target market research. You will also be expected to produce a detailed time management plan outlining the design process from research to presentation.
This module will push your imagination enabling you to think rapidly and broadly in response to a brief. You need to communicate these ideas and demonstrate that you know the impact of semantics and aesthetics through the use of colour form and texture.
You will also be compiling a thorough research file analysing the specific market as listed in the brief. Investigate existing products/vehicles through the use of market mapping as well as material, manufacturing and target market research. You will also be expected to produce a detailed time management plan outlining the design process from research to presentation.
Module Texts
Alastair Fuad-Luke - Publisher: Thames & Hudson, 3 edition (5 Oct 2009)
Batsford MyersonJ(1990) Lamps and Lighting, Conran Design Guides
Bell J (2003) Concept Car Design - Driving the Dream (Rotovision)
De Bono, E(1990) Lateral Thinking: A Text Book of Creativity (Penguin)
Hopkinson, R (1970) The Ergonomics of Lighting, Macdonald & Co
Muranka,T(1996) Doing a Dyson (Dyson Appliances Ltd)
Turner, J (1994) Lighting: an Introduction to Light, Lighting and Light Use
Other relevant sources of inspiration e.g. magazines, journals and websites:
www.conceptcar.co.uk
www.drawthrough.com
www.haraldbelker.com
www.cardesignnews.com
Batsford MyersonJ(1990) Lamps and Lighting, Conran Design Guides
Bell J (2003) Concept Car Design - Driving the Dream (Rotovision)
De Bono, E(1990) Lateral Thinking: A Text Book of Creativity (Penguin)
Hopkinson, R (1970) The Ergonomics of Lighting, Macdonald & Co
Muranka,T(1996) Doing a Dyson (Dyson Appliances Ltd)
Turner, J (1994) Lighting: an Introduction to Light, Lighting and Light Use
Other relevant sources of inspiration e.g. magazines, journals and websites:
www.conceptcar.co.uk
www.drawthrough.com
www.haraldbelker.com
www.cardesignnews.com
Module Learning Strategies
Use Libraries, the Internet and other appropriate information resources to generate research file.
Visit museums and exhibitions and visit retail outlets to study products/vehicles specific to the brief.
Exploration of various design methods involved with idea generation.
Intense ideas generation sessions using a variety of creative thinking methods during both studio and self managed sessions.
Generation of concise, communicative flatwork for group critiques and presentations throughout the module.
Attend seminars and tutorials focusing on the skill required for the module.
Appropriate modelling for your design solution.
Participate in a final group critique or exhibition.
Key Information Set:
30% scheduled Learning & Teaching activities
70% guided independent learning
Visit museums and exhibitions and visit retail outlets to study products/vehicles specific to the brief.
Exploration of various design methods involved with idea generation.
Intense ideas generation sessions using a variety of creative thinking methods during both studio and self managed sessions.
Generation of concise, communicative flatwork for group critiques and presentations throughout the module.
Attend seminars and tutorials focusing on the skill required for the module.
Appropriate modelling for your design solution.
Participate in a final group critique or exhibition.
Key Information Set:
30% scheduled Learning & Teaching activities
70% guided independent learning
Module Resources
Access to:
Design studio, fully equipped 3D workshops, CAD workshops, Library, conference room, resource room, clay modelling studio, campus wireless internet connection, relevant software, digital projector, DVD player, Blackboard virtual learning environment, Design Study Collection.
Design studio, fully equipped 3D workshops, CAD workshops, Library, conference room, resource room, clay modelling studio, campus wireless internet connection, relevant software, digital projector, DVD player, Blackboard virtual learning environment, Design Study Collection.