[Learning Outcomes 1-5]

Consisting of:
A portfolio of traditional and digital illustrations & clay model
Research folder/sketch work

Key Information Set:
100% Coursework

This module will build on your skills in presenting ideas and information in two and three dimensions and its role within the professional practice of automotive and transportation design studios.

Further exploration of the key methods and techniques associated with two dimensional presentation which will include marker rendering, coloured pencils and pastels, particularly in relation to the generation of interior and exterior vehicle views

You will become more aware of the role of computer software (e.g Photoshop) to manipulate imagery, both manually and digitally originated. You will appreciate the use of digital photography and layout in the production and presentation of ideas.

Physical models provide designers, potential clients and users with a very practical way of assessing designs, ranging from pure aesthetics to practical issues such as ergonomics / physical scale.

This module will allow you to develop three-dimensional solutions, which address defined design problems or scenarios.
Modelling will be primarily using automotive clay, although other materials such as timber and Styrofoam may also be utilised, especially in the construction of bucks or armatures.
The module will be complemented by appropriate demonstrator lead activities, showing basic modelling principles, material properties / characteristics, surface preparations and finishing.

Watching demonstrations of presentation techniques. Experimenting with 2D, 3D and computer visualisation techniques Working independently, in the studio and workshops,

Taking part in critiques and making a presentation of your work to other students and staff
Supervised 'technical' instruction from qualified model-making staff
Self managed reviews of appropriate media and research into appropriate 'modelling' techniques
Discussion groups
Evaluation of modelling techniques
Production of physical model(s) for evaluation, development and assessment

Key Information Set:
30% scheduled Learning & Teaching activities
70% guided independent learning

Bell J (2003) Concept Car Design - Driving the Dream (Rotovision)
Car Styling (Quarterly publication available in library)
Car Styling, Japan
C.Edson Armi American Car Design Now: Inside the Studios of America's Top Car Designers 2004 (Rizzoli)
Clay modeling: Techniques for Giving Three-dimensional Form to Idea
Dredge R (2005) Concept Cars : Designing for the Future (Thunder Bay Press)
Lewin T (2003) How to: Design cars Like A Pro. (Motorbooks International)
Powell, D (1995) Presentation Techniques (Little, Brown & Co)
Model Making: A Basic Guide (Paperback) by Martha Sutherland Publisher: W. W. Norton & Company, 1st ed edition (1999)
Yasusato Yamada

http://www.claysculptors.com/
www.conceptcar.co.uk www.drawthrough.com www.haraldbelker.com www.cardesignnews.com Design Studio

Clay modelling studio.
3D Workshop (Wood, Metal and Plastic provision) Vacuum Former, Spray Booth
Data Projector
DVD Player and monitor / TV
Design Studio
CAD workshops
Lecture/Seminar space
OHP, slide projectors, data projector, video facilities
Students are expected to take advantage of the extensive library facilities available within the University, keeping abreast of current developments through appropriate periodicals, CD_ROMs, online resources and be aware of the work of major practitioners within the field of automotive, transport and product design.
The Blackboard virtual learning environment will be available (where relevant) to support this module. Details will be supplied in the module handbook.

Non-specialist computing facilities for email, internet access, word processing, database, spreadsheet and basic presentations will be available through LLRS/ITS facilities on campus, not from within the Faculty itself - the exception being the Faculty's Student Browsers based in studios which will support email and internet access.