ASSESSMENT DETAILS
A Portfolio (weighted at 25%) based upon a range of case study exercises, selected from the tutorial activities undertaken. Each of the Portfolio exercises will carry equal marks with approximately 820 words. (assessing all Learning Outcomes)
An Assignment (weighted at 75%) either be based on case study or a strategy based simulation, with a Portfolio element, (assessing all learning outcomes).
INDICATIVE CONTENT
Using strategic tools, models and concepts, analysis of the external environment and internal capabilities of the organisation, including:
• Evaluation of markets and competitive contexts
• Value Chain and resource analysis, including financial analysis
• Stakeholder and leadership assessment
• Cultural aspects - organisational, national and international
Generating and evaluating strategic options, including:
• Competitive, market based and resource based options
• International strategies & methods of strategic development
• Evaluation of strategic options
Implementing and controlling strategy, including:
• The management of change
• Management structures, information systems and controls
LEARNING STRATEGIES
The learning strategy for this module requires students to commit 150 learning hours (including assessment). This will include 24 hours of scheduled teaching and learning activities and 126 hours of independent and self-directed study.
The class sessions will include formal lectures, case study analysis and group discussions based on student experiences in the subject area. Students will be encouraged to integrate their work based experiences with new knowledge and skills developed in the classroom as the module progresses.
RESOURCES
Staffordshire University electronic resources and off-campus library facilities
Module website
The following journals:
• Journal of Organizational Change Management
• Journal of Change Management
• Harvard Business Review
• Academy of Management Review
• Journal of Decision Making
TEXTS
Johnson G, Whittington R (2013) Exploring Corporate Strategy: Text and Cases. FT Prentice
Senior B. and Swailes S. (2010) Organizational Change 4th Edition FT Prentice Hall
LEARNING OUTCOMES
1. Demonstrate a systematic understanding and critical evaluation of the key aspects of the strategic management process (Knowledge & Understanding)
2. Demonstrate the ability to compare different theories and perspectives of strategic management, including their appropriate use and appraisal (Learning)
3. Critically evaluate theories and concepts of strategic management, including the analysis and application of appropriate problem solving techniques, to solve complex business problems, including the ability to communicate complex issues (Analysis, Application, Problem Solving, Reflection, Communication)