ASSESSMENT DETAILS
Details -
A case study length 2000 words weighted at 50%
The case study will describe an event scenario; This will assess learning outcomes 1-4.
An assignment weighted at 50%, based on a presentation to be designed but not presented from a choice of topics. Assesses learning outcomes 5-8.
INDICATIVE CONTENT
The content of this module is divided into two key areas:
Theme 1 - Legal and Contractual issues for events
- This module introduces students to the concepts and influences that the English legal system has upon the development, planning and management of medium sized special events. It covers statutory and regulatory law, duty of care and the formation of contract between those who organise events and other stakeholders
- Organising and running a special event or exhibition counts under law as a `work activityż which requires a whole range of regulatory measures, from the application of permits to run the event, through to devising a strategy to ensure the safety of all stakeholders. These practicalities require students to have a wide understanding of the formal event management process, deciding when to undertake activity themselves and when to appoint and manage consultants to undertake more complex procedures.
- Due to the need for certainty in delivering special events, students will also develop an understanding of formal procurement contracts and the sharing of risk through insurance.
- Licensing law
- Employer duty of care
Theme 2 - Managing the Events Workforce
- The different context in which people are employed, (including volunteers) e.g. at business events, sporting events, arts and entertainment and public events.
- Managing the changing size of the workforce, the management team, paid staff on different contracts, volunteers and multiple contractors
- Engaging employee and volunteer commitment and performance at events
- Recruitment and retention of core workers and volunteers
- Training the workforce to deliver a high quality event
- Leadership and management in the events workplace
LEARNING OUTCOMES
1. EVALUATE THE NECESSARY REGULATORY AND DUTY OF CARE REQUIREMENTS AND EXPECTATIONS OF A SPECIAL EVENT TO ENSURE AN EFFECTIVE HEALTH AND SAFETY STRATEGY, ALONG WITH THE ORGANISATIONAL ARRANGEMENTS NECESSARY FOR ITS IMPLEMENTATION
Enquiry
Knowledge & Understanding
Reflection
2. DEMONSTRATE THE ABILITY TO ANALYSE AND THEN EVALUATE A SPECIAL EVENT PLAN TO DECIDE UPON THE REQUIRED STATUTORY APPROVAL PROCESS AUCTIONED EITHER BY THE STUDENT OR THEIR APPOINTED CONSULTANT
Analysis
Application
Communication
Problem Solving
3. DEMONSTRATE AN UNDERSTANDING OF THE LAW RELATING TO COMMERCIAL CONTRACTS IN THE PROCUREMENT OF RESOURCES TO DELIVER AN EVENT
Analysis
Learning
4. EVALUATE AND SELECT APPROPRIATE INSURANCE FOR AN EVENT
Analysis
Problem Solving
5. DEVELOP KNOWLEDGE AND UNDERSTANDING OF THE EVENTS AND HOSPITALITY INDUSTRY FROM A PEOPLE MANAGEMENT PERSPECTIVE
Knowledge & Understanding
6. CRITICALLY EVALUATE THE APPROACHES TO DESIGNING AND MANAGING FLEXIBLE, VOLUNTEER AND TRANSIENT WORKFORCES, SPECIFICALLY THEIR RECRUITMENT, SELECTION AND DEVELOPMENT
Analysis
7. TO APPLY THEORIES OF MOTIVATION, JOB SATISFACTION AND WORK PERFORMANCE THROUGH THE APPLICATION OF HR AND OB STRATEGIES TO THE EVENTS AND HOSPITALITY INDUSTRY
Application
Knowledge & Understanding
8. TO EVALUATE APPROPRIATE LEADERSHIP AND MANAGEMENT STYLES FOR EVENTS AND HOSPITALITY CONTEXTS
Enquiry
Problem Solving
LEARNING STRATEGIES
The content of this module is divided into two key areas:
Theme 1 - Legal and Contractual issues for events
- This module introduces students to the concepts and influences that the English legal system has upon the development, planning and management of medium sized special events. It covers statutory and regulatory law, duty of care and the formation of contract between those who organise events and other stakeholders
- Organising and running a special event or exhibition counts under law as a `work activityż which requires a whole range of regulatory measures, from the application of permits to run the event, through to devising a strategy to ensure the safety of all stakeholders. These practicalities require students to have a wide understanding of the formal event management process, deciding when to undertake activity themselves and when to appoint and manage consultants to undertake more complex procedures.
- Due to the need for certainty in delivering special events, students will also develop an understanding of formal procurement contracts and the sharing of risk through insurance.
- Licensing law
- Employer duty of care
Theme 2 - Managing the Events Workforce
- The different context in which people are employed, (including volunteers) e.g. at business events, sporting events, arts and entertainment and public events.
- Managing the changing size of the workforce, the management team, paid staff on different contracts, volunteers and multiple contractors
- Engaging employee and volunteer commitment and performance at events
- Recruitment and retention of core workers and volunteers
- Training the workforce to deliver a high quality event
- Leadership and management in the events workplace
RESOURCES
Blackboard based support materials and internet access
Electronic library
Organisational websites
TEXTS
AEO, BECA and EVA (2002) The Guide to Managing Health and Safety at Exhibitions and Events (The Red Book). Berkhamsted: Association of Exhibition Organisers, British Exhibition Contractors Association and Exhibition Venues Association
HSE (1999) HSC195: The event safety guide. 2nd edition. Norwich:HSE
HSE 2007 Guidance from the licensing authority on the Adventure Activities Licensing Regulations 2004. The Safety Activity Centre (Young Persons Safety) Act 1995. ( L77)
http://www.hse.gov.uk/pubns/books/l77.htm
McKendrick. E (2003). Contract Law, 5th edition, Basingstoke: Palgrave Macmillan.
Mullins, L. (2001) Hospitality Management and Organisational Behaviour, 4th edition. Pearson Education
Ridley, J. (2004) Health & Safety in Brief, 3rd edition. Oxford: Elsevier Butterworth-Heinemann
Van der Wagen, L.(2007) Human Resource Management for
Events. Butterworth Heinemann.