On both practical and theoretical levels, this module utilises a synoptic manner in the award - that is, it draws on and assesses the knowledge, understanding and skills developed in a number of previous modules by requiring these to be combined and applied, as appropriate, to a specific events context.
It will also require the students to use research methodologies to deliver the following; the initial conception, preliminary planning and feasibility study, to the identification of aims, objectives, key research questions, design, monitoring and their individual portfolio and presentation.
Thus, in this module, as part of a group established earlier in the award, the student will organise an event to demonstrate the use of practical event management tools such as, legal and contractual issues, marketing, public relations, applied technology and managing the event workforce which have been explored in previous modules. This `live' event-based module will then be evaluated drawing on more areas such as planning an event, risk assessment of events, event raison d'etre, and event implementation, completion and review.

Assessment is in 3 parts; A GROUP PRESENTATION weighted at 25%; AN EVENT INSPECTION weighted at 25%.AN INDIVIDUAL PORTFOLIO AND PROJECT EVALUATION weighted at 50%.
Details:
The Group based Presentation: (based on the event) (25%) will assess Learning Outcomes 1, 2 3 & 4.
The Event Inspection: (25%) will assess Learning Outcomes 1,2 & 3
Individual Portfolio & Evaluation (including PDP): (50%) will assess Learning Outcomes 2,3 & 4
N.B. All students will be involved in providing their fellow group members with a short written formative peer assessment of the event and presentation elements of the project. On receipt of their peer assessment, students will complete a 250 word response explaining how they intend to address the issues raised by their peers. This will form one element of the portfolio and be assessed by tutors as part of the portfolio and evaluation assessment.

Allen, J (2009) Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives and Other Special Events. Canada: Wiley.
Bowdin, G A J, McDonnell, I, Allen, J and O'Toole, W (2006) Events Management. Oxford: Butterworth-Heinemann.
Gilchrist, K (1998) Organising Effective Events. Kingston Upon Thames: Croner.
Giles, H (1997) How to Plan Successful Events. London: English Heritage.
Passingham, S (1995) Organising Local Events (2nd edn.) London: The Directory of Social Change.
Shone, A and Parry, B (2001) Successful Event Management. London: Continuum.
Stayte, S and Watt, D C (1998) Events: From Start To Finish. Reading: ILAM.

University Library, Blackboard, and ejournals & online books

The learning strategy for this module requires students to commit 300 learning hours (including running the event) of which 42 hours will consist of contact time. Guided independent learning and group working are an integral part of the module learning strategy. Lectures will provide a broad overview of and refresher on the tools and frameworks needed to run an event. Group workshops and regular progress meetings will provide students with the opportunity to discuss event planning progress with the teaching team. A further 258 learning hours of independent activities will require students to work in groups to take responsibility for the planning, organisation and running of the group's event.